Turning SEO Ideas Into Proven Growth.

Ngari Marketing Lab is a Nairobi‑based SEO research studio: short, evidence‑first audits, keyword blueprints, and public experiments that turn hypotheses into measurable ranking and traffic wins.

See Experiments

Services & Experiments

SEO Site Audits

Comprehensive technical and content audits that diagnose crawl, speed, and indexing issues — with clear, prioritized fixes and expected outcomes (typical audit projects range $100–$250).

Keyword Research & Strategy

Targeted keyword blueprints and content structures designed as repeatable experiments — fast wins for low-competition queries and playbooks for scaled content ($80–$150 per project).

Content & Growth Experiments

SEO-optimized content, public case studies, and coached sprints that test headlines, structure, and internal linking — documented outcomes you can review and replicate (content from $40/1,000 words).

About Ngari Marketing Lab

A compact, evidence-first SEO studio and personal research lab based in Nairobi. We run repeatable experiments — audits, keyword blueprints, and content tests — then publish the exact changes and measurable outcomes so clients see how rankings and traffic respond.

Mission.

To convert SEO hypotheses into repeatable growth: short, transparent audits, focused experiments, and content that begins ranking within weeks — all documented so you can verify results, not promises.

Vision.

A global reference for practical SEO experiments — a small, open lab where clients and learners access clear playbooks, public case studies, and reproducible tactics that scale search growth.

SEO Exploration Illustration

Selected Collaborations

Vibrant Data Dashboard
Stylized Geometric Bar Graph with Arrow
interface, internet, program, browser, www, graphic, flat design, icon, desktop, app, web design, internet page, analysis, graph, chart, pie chart, ranking, statistics, internet, internet, internet, app, web design, web design, web design, web design, web design, graph, chart, statistics
pdf, document, documents, pdf file, icon, pdf, pdf, pdf, pdf, pdf

Why Ngari Lab?

Evidence-first SEO audits, repeatable experiments, and clear pricing — designed to move the needle without agency noise.

We treat every brief as a test: diagnose the bottleneck, run targeted changes, and publish the results. Clients get concise audits, keyword blueprints, and content that starts ranking — with documented outcomes you can verify. Remote from Nairobi, we work worldwide and reply within 24 hours on weekdays.

Have an SEO idea to test?

I turn search hypotheses into small, measurable experiments — audits, keyword blueprints, and content sprints that prove what moves the needle.

SEO Exploration Illustration

Proof‑first SEO that scales

Ngari Marketing Lab builds on the experiments and playbooks you’ve seen earlier: short, focused audits and keyword tests that produce measurable outcomes — faster page speeds, higher CTRs, and early ranking wins. Services are transparent and affordable, with downloadable blueprints and public case studies so results are verifiable.

From the SEO Lab

Research-driven SEO that proves value

Ngari Marketing Lab runs compact, evidence-first experiments — audits, keyword blueprints, and coached sprints — that turn small, testable changes into measurable wins. Based in Nairobi and working worldwide, we show exactly what changed and why the results followed.

Subscribe — SEO experiments & case studies

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